
Editors can’t afford to ignore the rise of content marketing, which uses tricks of the journalist’s trade to help companies earn the trust of potential customers. All these companies need editors, and they’re more apt to hire the ones who…
Editors can’t afford to ignore the rise of content marketing, which uses tricks of the journalist’s trade to help companies earn the trust of potential customers. All these companies need editors, and they’re more apt to hire the ones who…
A lot of editors charge by the hour, so people hiring them naturally wonder how long it’ll take an editor to clean up their copy. And the answer is unsatisfactory, because it’s almost universally: “It depends.”
A freelance editing service is like any other business: It sells products people want. When I got started, I sat up nights for months fretting over what I had to sell. After all, I built newspaper pages for 20 years…
First thing you need to know about becoming a successful freelance editor: It has almost nothing to do with editing. How come? Because there are thousands of people out there trying to make a living as a freelance editor. All…
The problem: Your stable of subject-matter experts really know their stuff, but they can’t always put it into words. The Solution: Hire me. I specialize in rescuing the work of subject-matter experts who are not professional writers. My key assets:…
The latest and greatest WordPress themes have become applications unto themselves, opening up vast tweaking possibilities for bloggers never quite satisfied with how their blog looks. Current theme for this page is Magazine Premium by Bavotasan, a Canadian theme designer…
I see a lot of brand blogs in my Web travels. Wish I’d see more that at least jiggle my excitement meter. A few big companies have a keen grasp of how a blog can build a bond with their…