Get the nearby news

Tim Porter links to interesting details about how people are most inclined to open a newspaper for local news — several times more likely than they would be for TV or the Internet.

The glass offices where this sinks in are not in papers with circulations below, say, 250,000. The place where it needs to sink in as all the bigger papers with delusions of national-coverage grandeur.

Local news is the only edge dead-tree newspapers have … the Web and TV can pound us on everything else. And with local news blogs popping up all over the place it’s only a matter of time till the Web starts chipping away at our sole advantage.

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