{"id":572,"date":"2004-02-23T23:10:52","date_gmt":"2004-02-23T23:10:52","guid":{"rendered":"http:\/\/tommangan.net\/printsthechaff\/?p=572"},"modified":"2004-02-23T23:10:52","modified_gmt":"2004-02-23T23:10:52","slug":"a-lightbulb-moment","status":"publish","type":"post","link":"https:\/\/tommangan.net\/printsthechaff\/2004\/02\/a-lightbulb-moment\/","title":{"rendered":"A lightbulb moment"},"content":{"rendered":"<p>So I stopped by <a href=\"http:\/\/www.timporter.com\/\">Tim Porter<\/a>&#8216;s site tonight and noted his excerpts of a seminar given by Dan Gillmor, Jeff Jarvis and Jay Rosen, who spoke at a techie teach-in down in San Diego.<br \/>\n<P>They were saying all the usual &#8220;news is a conversation&#8221; stuff I&#8217;ve read a zillion times. I&#8217;m nodding along because, of course, they are the leading lights of news blogging and then, out the blue, a flash hit me:<br \/>\n<P>Nobody&#8217;s listening to this stuff except other people like me, and like them.  It&#8217;s  the echosphere of the blogosphere.<br \/>\n<P>The echo is constant: the people who edit the news we consume are dullards who cannot see the wonder of blogs. They are blind to the magic of participatory journalism, the nirvana of two-way communication between newsies and their audience.<br \/>\n<P>These <i>dullards<\/i> constitute 90 percent of the newsroom I work in &#8212; that is, the nine-tenths of my co-workers who (I presume) have never clicked on this blog.  My flash of insight was this: these people are not idiots. They smart, ambitious, hardworking people of good will and earnest intent. I like being around them.<\/p>\n<p>So it&#8217;s hard for me to picture these people who put the paper out every day &#8212; the reporters I hear working the phones, the editors I see going over stories with those reporters line by line &#8212; as clueless. I think they have other priorities.<br \/>\n<P>In our preoccupation with the &#8220;out there&#8221; audience we&#8217;ve forgotten the &#8220;in here&#8221; one. You know, the people we keep telling, &#8220;wake up and listen to us, we get it.&#8221;  How come they haven&#8217;t glommed onto the fact that blogs represent a logical online-news distribution model?<br \/>\n<P>I think it&#8217;s because instead of talking to them, we&#8217;ve been talking to ourselves. We&#8217;ve been big on telling them to listen up, but have we been listening to them?<\/p>\n<p>There is a deep, abiding resistance to blogging in most newsrooms, and it&#8217;s something beyond the aversion to change.  Something about this stuff we get such a kick out of troubles them to the core. It could be they&#8217;re too busy putting out today&#8217;s news to worry about how they&#8217;ll put out tomorrow&#8217;s.<br \/>\n<P>In any case, if we want blogging to gain traction in newsrooms, we have to go deeper than the &#8220;they don&#8217;t get it&#8221; bit that&#8217;s sustained us thus far.  The &#8220;out there&#8221; audience knows what&#8217;s wrong but is powerless to fix it. The &#8220;in here&#8221; audience has suspicions of its own.<br \/>\n<P>They&#8217;re not the only ones who have to listen up.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>So I stopped by Tim Porter&#8216;s site tonight and noted his excerpts of a seminar given by Dan Gillmor, Jeff Jarvis and Jay Rosen, who spoke at a techie teach-in down in San Diego. They were saying all the usual&hellip;<\/p>\n<p class=\"more-link-p\"><a class=\"more-link\" href=\"https:\/\/tommangan.net\/printsthechaff\/2004\/02\/a-lightbulb-moment\/\">Read more &rarr;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[6],"tags":[],"_links":{"self":[{"href":"https:\/\/tommangan.net\/printsthechaff\/wp-json\/wp\/v2\/posts\/572"}],"collection":[{"href":"https:\/\/tommangan.net\/printsthechaff\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tommangan.net\/printsthechaff\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tommangan.net\/printsthechaff\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tommangan.net\/printsthechaff\/wp-json\/wp\/v2\/comments?post=572"}],"version-history":[{"count":0,"href":"https:\/\/tommangan.net\/printsthechaff\/wp-json\/wp\/v2\/posts\/572\/revisions"}],"wp:attachment":[{"href":"https:\/\/tommangan.net\/printsthechaff\/wp-json\/wp\/v2\/media?parent=572"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tommangan.net\/printsthechaff\/wp-json\/wp\/v2\/categories?post=572"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tommangan.net\/printsthechaff\/wp-json\/wp\/v2\/tags?post=572"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}