{"id":342,"date":"2003-11-21T09:03:10","date_gmt":"2003-11-21T09:03:10","guid":{"rendered":"http:\/\/tommangan.net\/printsthechaff\/?p=342"},"modified":"2003-11-21T09:03:10","modified_gmt":"2003-11-21T09:03:10","slug":"on-the-genius-of-dr-seuss","status":"publish","type":"post","link":"https:\/\/tommangan.net\/printsthechaff\/2003\/11\/on-the-genius-of-dr-seuss\/","title":{"rendered":"On the genius of Dr. Seuss"},"content":{"rendered":"<p>&#8230; and how we do ourselves few compliments by trying to walk in his shoes.<\/p>\n<p><a href=\"http:\/\/nstockdale.blogspot.com\/2003_11_01_nstockdale_archive.html#106939450879609943\">Nicole<\/a> and <a href=\"http:\/\/copymassage.blogspot.com\/2003_11_01_copymassage_archive.html#106942326987861782\">Clay<\/a> agree we&#8217;re not exactly clever when we get all Seussian in regards to the &#8220;Cat in the Hat&#8221; movie.   In deference to <a href=\"http:\/\/www.testycopyeditors.org\/\">Mr. Blanchard,<\/a> I made a weak attempt to discourage similar hilarity on our desk, to no avail.  I originally posted our results here but realized I was violating my <a href=\"http:\/\/tommangan.net\/printsthechaff\/archives\/000546.html\">&#8220;don&#8217;t blog about my actual job&#8221; <\/a>dictum, so I took &#8217;em back out.<\/p>\n<p>I can see the &#8220;why can&#8217;t you guys ever lighten up&#8221; viewpoint &#8230; where&#8217;s the harm in letting the desk have a little fun for once?  But I can also see the Blanchard viewpoint, which is: we&#8217;re professionals and our need for amusement is secondary to our readers&#8217; need to be be told what the story&#8217;s about. It doesn&#8217;t need to be cute or clever, it just needs to tell &#8217;em what they don&#8217;t  know.<br \/>\n<P>If you&#8217;re writing a headline and some bright idea pops into you head, you should be asking, &#8220;will every other rimrat on earth have the same idea?&#8221; If the answer is remotely close to yes, do something else.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8230; and how we do ourselves few compliments by trying to walk in his shoes. Nicole and Clay agree we&#8217;re not exactly clever when we get all Seussian in regards to the &#8220;Cat in the Hat&#8221; movie. In deference to&hellip;<\/p>\n<p class=\"more-link-p\"><a class=\"more-link\" href=\"https:\/\/tommangan.net\/printsthechaff\/2003\/11\/on-the-genius-of-dr-seuss\/\">Read more &rarr;<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":[],"categories":[20],"tags":[],"_links":{"self":[{"href":"https:\/\/tommangan.net\/printsthechaff\/wp-json\/wp\/v2\/posts\/342"}],"collection":[{"href":"https:\/\/tommangan.net\/printsthechaff\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tommangan.net\/printsthechaff\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tommangan.net\/printsthechaff\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tommangan.net\/printsthechaff\/wp-json\/wp\/v2\/comments?post=342"}],"version-history":[{"count":0,"href":"https:\/\/tommangan.net\/printsthechaff\/wp-json\/wp\/v2\/posts\/342\/revisions"}],"wp:attachment":[{"href":"https:\/\/tommangan.net\/printsthechaff\/wp-json\/wp\/v2\/media?parent=342"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tommangan.net\/printsthechaff\/wp-json\/wp\/v2\/categories?post=342"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tommangan.net\/printsthechaff\/wp-json\/wp\/v2\/tags?post=342"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}