Today I do a lot of work with the excellent team at Blue Star Design, a branding, design, and content marketing agency based in Cleveland, Ohio. Our clients include:

I also do substantive editing for the IDEA Fitness Journal and American Fitness, a quarterly publication of the Athletics and Fitness Association of America and the National Academy of Sports Medicine.

Latest Articles, by Topic

Content marketing

Top 3 Favorite Project Tools for Content Creation

Why Research is Vital to Good Content

Why Consistency is Key for Quality Content

Less is More: Writing Concisely Gets The Job Done

5 Reasons Marketers Should Consider a Social Media Strategy

Using the Holidays to Your Advantage in Marketing

Enterprise IT integration and digital transformation

Top 5 Issues Enterprises Face in the Digital Workplace

3 Must-Haves for Adopting Salesforce Commerce Cloud

3 Questions to Ask Before Your eCommerce Platform Reaches End of Life

A Smart Approach to Moving Workloads to the Hyperscale Cloud

Digital Transformation — Peeling Away the Hype to Reach Real Business Value

Managed Services: Say Goodbye to Computing Hassles

Cybersecurity

Why Your Security Program Must Include Proactive Zero-Day Defense Protection

Keeping Intruders out of Your Web Apps

Why Intrusion Detection Does Not Go Far Enough

How ENT Helped a Local School Rebound from a Ransomware Attack

HIV/AIDS treatment and prevention

Is a cure coming?

HIV lab tests: Understanding your CD4 and viral load results

I’ve just been diagnosed HIV-positive. Now what?

HIV decriminalization part 1: Undetectable=untransmittable

Why HIV criminalization doesn’t work

6 ways to join the fight against HIV criminalization

HIV in the body: The HIV life cycle

The awkward love triangle: You, your partner, and HIV

Business liability insurance

How hotels can avoid a negligence lawsuit

What Hotels Can Learn from the Las Vegas Mass Shooting

How Rideshare Apps Affect Restaurant Liability

Facing up to the Explosion of Cybercrimes

5 Steps Your Restaurant Can Take to Reduce Foodborne Illness Liability

6 Risks that Land CPAs in Court and How to Mitigate Them

Why Your Community Association Should Consider Special Event Insurance

Forensic engineering

Why Concrete Testing Shouldn’t Be an Afterthought

Hurricanes Illustrate Need for Building Envelope Testing

Why Your Case Needs an Accident Reconstruction Expert

Why Experience Matters in a Slope Stability Analysis

Submersible Robots Make Testing Concrete Construction Simpler and Safer

Forensic Engineering Solves Culpability Question In Water Damage Cleanup

Marine renewables: offshore wind, tidal power, wave energy

5 Complications for Tidal and Wave Energy Devices

Innovations Shrink Offshore Wind Timelines

Why the U.S. Ocean Energy Market Faces One Big Challenge that Europe Doesn’t

Universities’ Focus on Underwater Engineering is a Welcome Development in Offshore Wind

Looking to Asia for Offshore Wind Opportunities

Artificial Island Sparks Innovation In Wind Energy

America’s First Offshore Wind Farm Is Finally Ready for Prime Time

 

Need some of this Verb Nerd goodness on your content marketing blog or inbound initiatives? Drop me a note on my contact page.